trasera

English translation: ad unit placement

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
Spanish term or phrase:trasera
English translation:ad unit placement
Entered by: Paul García

14:41 Jul 10, 2019
Spanish to English translations [PRO]
Marketing - Advertising / Public Relations / Adverts/logos placed behind the interviewee in a stadium press room
Spanish term or phrase: trasera
A sports team or tournament, such as the Champions League, usually have several sponsors, whose logos appear behind the person giving the press conference in the stadium press room. What is each individual logo called. I found of photo of Jürgen Klopp, the Liverpool manager. Behind him were several sponsors' logos, Heineken, Gazprom, Banco Santander, MasterCard etc. Does anyone know what each individual spot is called. In Spanish it's 'trasera', and the team in question is offering four 'spots' or 'slots' or whatever 'trasera' is called. The text is: "El -NAME OF CLUB - pone a disposición de sus sponsors cuatro traseras de prensa, sala de prensa, zona mixta, Trasera Flash y Trasera Super Flash'.
Harvey Holtom
ad unit placement
Explanation:
Harvey, in the U.S. I've heard traseras referred to as 'ad unit placements', not sure what they might be called in the U.K.
Selected response from:

Paul García
United States
Local time: 09:26
Grading comment
Thanks. In the end I went for 'promotional backdrop'.
4 KudoZ points were awarded for this answer



Summary of answers provided
3ad unit placement
Paul García
3branded backdrops
patinba


  

Answers


45 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
ad unit placement


Explanation:
Harvey, in the U.S. I've heard traseras referred to as 'ad unit placements', not sure what they might be called in the U.K.

Paul García
United States
Local time: 09:26
Specializes in field
Native speaker of: Native in EnglishEnglish, Native in SpanishSpanish
PRO pts in category: 16
Grading comment
Thanks. In the end I went for 'promotional backdrop'.
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2 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5
branded backdrops


Explanation:
Banner Backdrop Wall, Branded Interview Backdrop Banners
https://www.standbanner.co.uk › Banner Stands
Branded step and repeat logo screen interview backdrop banners for photos. ... Wall For Promotional Sporting Events & Branded Interview Backdrop Advertising ... and also as a pop up display stands for red carpet or company conferences. ... Liberty Stadium and Twickenham Stadium - Rugby Football Union Stadium.

patinba
Argentina
Local time: 10:26
Specializes in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 40
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