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ACUMULADO ACTUAL / ACUMULADO ANTERIOR
liquidación en acta
This question was closed without grading. Reason: Encontró la respuesta en otro lugar
Mar 2, 2012 08:30
12 yrs ago
español term

una dirección mundial para las actividades de comercio electrónico

español al inglés Mercadeo Negocios / Comercio (general)
Se ha creado una dirección mundial para las actividades de comercio electrónico y online que ha crecido un 30% en 2011; se han establecido cuatro direcciones geográficas para poder afrontar mejor las dinámicas de los mercados en los países donde opera Service Point (Escandinavia, Europa Continental, Reino Unido y Estados Unidos) y se han fortalecido las funciones centrales con una nueva dirección de marketing global y una función de compras internacionales.

Suggested translation:
It has created a world office for e-commerce and on-line activities that grew by 30% in 2011; four geographical offices have been established with a view to coping better with the market dynamics in the countries where Service Point operates (Scandinavia, continental Europe, the United Kingdom and the United States) and the central functions have been strengthened with a new global marketing office and an international purchases function.

DIRECCIÓN=OFFICE???
Proposed translations (inglés)
3 a global/international division for e-commerce activities
3 globalised management of activities related to online and e-commerce

Discussion

David Balayla (asker) Mar 2, 2012:
It sounds to me you could be right. The job is already out, but I'll try and pass on the correction to the client. This is always difficult - can look clumsy.
Thanks a lot!
James A. Walsh Mar 2, 2012:
I wonder do they mean URL? As in, a global (or worldwide) website address. Looking at this company's various sites, they have several country-specific ones (servicepointuk.com, servicepointusa.com, servicepointbe.com, etc.), but they also have their main site - servicepoint.net, which is registered in Spain (where the company is from). Perhaps this is their "worldwide" site too, hence the .net domain.

Dunno? Just a thought that may be worth considering...

Proposed translations

6 minutos

a global/international division for e-commerce activities

I think 'division' would work here.

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Note added at 19 mins (2012-03-02 08:49:51 GMT)
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I wonder could 'DEPARTMENT' work here too:

Second Report from the Foreign Affairs Committee Session 2005-06 ...
www.official-documents.gov.uk/document/cm67/6791/6791.pdf
File Format: PDF/Adobe Acrobat - Quick View
1 Jun 2006 – ... referred to in the Report was produced as an analysis of the functions of ***geographical departments*** in London, in an effort to identify areas ...

Mayer Brown lures back former Marconi counsel | News | The Lawyer
www.thelawyer.com/mayer-brown-lures-back.../100649.articleC...
6 Jan 2003 – ... Valerie Gentile Sachs, the US-based senior legal counsel at Marconi, who took over the running of the **global department** in March last year.

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Note added at 22 mins (2012-03-02 08:52:58 GMT)
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Have checked out your suggestion of 'office' too and that seems to be a viable translation as well! I would tend to use either 'global' or 'international' though instead of 'world'.
Something went wrong...
26 minutos

globalised management of activities related to online and e-commerce

I don't know why, but I have a feeling "dirección" here is referring to management.
Something went wrong...
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