English to Spanish Social Sciences Social Science, Sociology, Ethics, etc. Sociology

I would like to know the best translation of this phrase from American English into Latin American Spanish. It's a conference about sexual violence.

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Convene a programme launch event

Once partner mobilization is completed, it is time to promote the launch event. The event represents a
strategy to attract public attention, in particular from local entrepreneurs. Ensure that entrepreneurs are
aware of the programme and encourage them to become involved. Explain the problem, but focus on
attracting partners to participate in the solution.