реализован бренд

English translation: representing the brand

18:27 Nov 30, 2023
Russian to English translations [PRO]
Marketing - Computers: Software
Russian term or phrase: реализован бренд
I am not sure how best to translate реализован бренд. Here's the context:

В отношении программного обеспечения, в рамках которого **реализован бренд** (онлайн-сервисы, мобильные приложения, сайты, на которых находится бренд) могут проводиться технические работы

My ideas so far:
...the software on which the brand runs...
...the software used to implement the brand
...the software on which the brand is deployed
Sarah McDowell
Canada
Local time: 03:17
English translation:representing the brand
Explanation:
=> Digital platforms representing the brand (...) might undergo maintenance.

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Note added at 1 day 2 hrs (2023-12-01 20:45:58 GMT)
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That sounds great
Selected response from:

Irina Stanford
United Kingdom
Local time: 09:17
Grading comment
Спасибо!
4 KudoZ points were awarded for this answer



Summary of answers provided
3 +2representing the brand
Irina Stanford
4the software that incorporates the brand / integrates the brand
Vladimir Alekseev, MCIL
3 +1см.
Michael Sarni
4the software used by the brand
IrinaN
3branded software
Oleg Lozinskiy
3brand is marketed
Lesia Kutsenko


  

Answers


3 mins   confidence: Answerer confidence 4/5Answerer confidence 4/5
the software that incorporates the brand / integrates the brand


Explanation:
ultimately it will depend on how exactly this brand is реализован within this particular software

Vladimir Alekseev, MCIL
Meets criteria
Works in field
Native speaker of: Native in RussianRussian
PRO pts in category: 12
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15 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5
branded software


Explanation:
"branded software" - результатов: примерно 42 000 -> https://www.google.ru/search?q="branded software"&newwindow=...

"branded online service" - результатов: примерно 2 920 -> https://www.google.ru/search?q="branded online service"&neww...

"branded mobile app" - результатов: примерно 129 000 -> https://www.google.ru/search?q="branded mobile app"&newwindo...

"branded websites" - результатов: примерно 87 400 -> https://www.google.ru/search?newwindow=1&sca_esv=586679140&q...



Oleg Lozinskiy
Russian Federation
Local time: 11:17
Meets criteria
Native speaker of: Native in RussianRussian
PRO pts in category: 52
Notes to answerer
Asker: Thanks for the suggestion but it's definitely not branded software. It's referring to the various brands and websites of a company - the company itself isn't a software company.

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1 hr   confidence: Answerer confidence 3/5Answerer confidence 3/5
brand is marketed


Explanation:
The way a brand is marketed and advertised plays a significant role in shaping its image.
https://www.zekagraphic.com/the-ultimate-guide-to-brand-imag...


Lesia Kutsenko
Canada
Local time: 04:17
Meets criteria
Works in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 8
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4 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +1
см.


Explanation:
Need to add “platforms”:
The software platforms on which the brand is deployed may require maintenance.

Michael Sarni
United Kingdom
Local time: 09:17
Meets criteria
Works in field
Native speaker of: Native in RussianRussian

Peer comments on this answer (and responses from the answerer)
agree  DTSM
9 hrs
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22 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
the software used by the brand


Explanation:
Может быть, все проще?

https://www.thestar.com.my/tech/tech-news/2022/05/25/sg-fash...

The data breach involved an administrator account of a software used by the brand to manage its ecommerce website. — AFP Relaxnews

IrinaN
United States
Local time: 03:17
Meets criteria
Native speaker of: Native in RussianRussian
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4 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +2
representing the brand


Explanation:
=> Digital platforms representing the brand (...) might undergo maintenance.

--------------------------------------------------
Note added at 1 day 2 hrs (2023-12-01 20:45:58 GMT)
--------------------------------------------------

That sounds great

Irina Stanford
United Kingdom
Local time: 09:17
Meets criteria
Native speaker of: Native in RussianRussian
PRO pts in category: 8
Grading comment
Спасибо!
Notes to answerer
Asker: Thanks for a great suggestion! But I have one question, must it be "undergo maintenance"? I was going to say "undergo technical work" because further in the text (not shown here) it refers to such things as the creation of an additional web page for one of the company's online services. I wouldn't consider the creation of a web page to be maintenance but rather just "technical work".


Peer comments on this answer (and responses from the answerer)
agree  Boris Shapiro: Esp. the 'digital platforms' bit (given the context)
6 hrs
  -> Thank you

agree  mk_lab
14 hrs
  -> Thank you
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