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cost-per-click

Romanian translation: cost per clic

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14:54 Apr 4, 2020
English to Romanian translations [PRO]
Marketing - Marketing / Market Research
Additional field(s): Advertising / Public Relations, IT (Information Technology), Internet, e-Commerce, Marketing / Market Research
English term or phrase: cost-per-click
Definition from WordStream:
Cost Per Click (CPC) refers to the actual price you pay for each click in your pay-per-click (PPC) marketing campaigns.

Example sentence(s):
  • PPC and CPC are often used interchangeable within the advertising community, however generally speaking PPC is used to describe the type of advertising program you are running. CPC, which stands for cost-per-click, is usually used in communicating what you are actually paying per click within your advertising program. To use appropriately in discussion you may say, "We want to run a PPC Advertising Campaign with Google and we want to average our CPC at $0.75." The CPC cost is set by a Bidding process. SwissMadeMarketing
  • More often than not, cost per click is a big pain point that gets PPC advertisers worried. Neil Patel
  • There are a lot of different elements that go into a successful PPC account, but few things are more frustrating than setting up your account only to have your clicks limited by a high cost per click (CPC). Portent
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Romanian translation:cost per clic
Definition:
“CPC (Cost Per Clic): costul pentru fiecare clic efectuat pe anuntul publicitar”
Selected response from:

ION CAPATINA
United States
Grading comment
4 KudoZ points were awarded for this answer



Summary of translations provided
4 +2cost per clic
ION CAPATINA


  

Translations offered


6 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5 peer agreement (net): +2
cost per clic


Definition from Concepte de marketing:
“CPC (Cost Per Clic): costul pentru fiecare clic efectuat pe anuntul publicitar”

Example sentence(s):
  • „Poziția actuală a anunțului, în principal este determinată de suma maximă oferită pe clic și Scorul de calitate. Cea mai bună clasare în licitație determină poziția primului anunț. Costul pentru un Click (CPC) real va fi determinat de valoarea rezultata din clasamentul următorului anunț de sub anunțul nostru, împărțit la scorul de calitate. Singura excepție de la această regulă este atunci când suntem singurul ofertant în licitație, caz în care plătim prețul maxim licitat pentru 1 click. Sistemul AdWords penalizează puternic agenții de publicitate care licitează agresiv dar au scoruri de calitate scăzută pe cuvintele cheie. In schimb, cei cu Scoruri de calitate mari obțin poziții de anunțuri mai mari și un Cost Per Clic (CPC) mai scăzut.” - Adwords_LeonPaul  
  • “Costul per clic (CPC) este suportat de cel ce se angajează într-o campanie Pay Per Click (PPC) sau Pay Per Impressions (PPI). Într-o campanie PPC, termenul CPC este folosit chiar alternativ cu PPC, pentru că reprezintă prețul plătit pentru fiecare clic care aduce un nou vizitator.” - Lucrare de licență  

Explanation:
Cost per clic, termen uzual folosit în publicitate în toată lumea, în acest caz, în România. Se folosește alternativ și termenul englezesc "click", dar traducătorul a preferat un termen românesc "clic".
ION CAPATINA
United States
Native speaker of: Romanian
PRO pts in category: 12

Votes in favor of/against selecting this as the best translation of the term asked
Yes  Luisa Prisecaru
29 days
Yes  Radu DANAILA
30 days
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